Savvy Games Group and Xsolla Partner to Propel Gaming in the Middle East

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Savvy Games Group and Xsolla Partner to Propel Gaming in the Middle East

As a lifelong gamer and a long-time observer of the global gaming industry, I find this partnership between Savvy Games Group and Xsolla absolutely exhilarating! The potential impact on the Middle East’s gaming landscape is nothing short of transformative.

Savvy Games Group and Xsolla Partner to Propel Gaming in the Middle East
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Mark Besharaty

Through an agreement that could significantly transform the gaming sector within the Middle East, Xsolla, a prominent player in worldwide video game trading, has entered into a Memorandum of Understanding (MoU) with Savvy Games Group, based in Saudi Arabia.

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This collaboration is designed to align strategically with Saudi Arabia’s Vision 2030, a broad blueprint for transforming the economy and positioning the Kingdom as a world leader in gaming and esports. Key elements of this partnership include the ambitious goal of creating 3,600 jobs by 2030 and the establishment of Xsolla’s regional headquarters in Riyadh.

Advancing Saudi Arabia’s Vision 2030 Through Gaming

Over time, Saudi Arabia has been actively building its status as a significant force in the international gaming and esports markets. This push is largely fueled by its Public Investment Fund (PIF) and its purchase of esports companies ESL and FACEIT for approximately $1 billion through Savvy Games Group.

Partnering with Xsolla, as per Savvy Games Group’s mission to dominate the global gaming scene, aligns with the ambitions of both parties to broaden their impact within the gaming industry.

The accord will primarily emphasize nurturing local skills and facilities, aiming to establish a thriving video game industry within our geographical area. This strategic move aligns with the long-term goal of Vision 2030, which seeks to establish an economy that’s not solely dependent on oil, but also includes prosperous sectors like high-growth industries.

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Setting up a regional hub in Riyadh, Xsolla aims to provide game creators and distributors throughout the Middle East with easier access to their diverse range of tools and resources. This move will empower these developers and publishers to expand their games on a global scale more effectively.

The Xsolla Academy: A Game-Changer for Local Talent

A key element of this collaboration is establishing the Xsolla Academy, a program aimed at assisting budding game creators in the Middle East. The Academy offers both Incubator and Accelerator schemes, offering local and international game studios valuable mentorship and resources for success.

This endeavor could inspire game development as a potential profession for many young individuals in Saudi Arabia, a nation with a substantial number of youth within its populace.

Via these initiatives, Saudi Arabia aspires to nurture local creativity that can generate games appealing worldwide. The Incubator offers starting developers crucial resources and advice, whereas the Accelerator program aids mature studios in expanding their business activities.

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These actions are anticipated to create substantial business prospects, drawing in foreign investors and encouraging partnerships between local innovators and prominent game companies on a global scale.

Expanding the Middle East’s Gaming Infrastructure

Beyond the Academy, this collaboration also includes the debut of premier gaming events, which are expected to attract both corporate and individual spectators to Saudi Arabia.

It is anticipated that these occurrences will highlight the Middle East as an emerging powerhouse in the worldwide gaming industry, providing a stage for local creators to exhibit their projects and nurturing collaborative relationships with international counterparts.

Choosing Riyadh as the location for a new regional office, Xsolla believes, is a shrewd move. This office will serve as a hub for managing the company’s Middle Eastern operations while also extending valuable assistance to local developers. Services provided by this office include technological development, business strategy advice, and customer support.

Through building a strong local infrastructure, Xsolla intends to establish the Kingdom as a central hub for gaming advancements within its region.

Implications for the Global Gaming Market

The collaboration between Xsolla and Savvy Games Group goes beyond merely investing in the Middle East; instead, it symbolizes a transformation in the worldwide gaming environment.

Saudi Arabia’s Vision 2030 aims to transform the country into a leading global destination for gaming, by concentrating on establishing a long-term and varied economic structure.

By 2030, the establishment of around 3,600 new positions within the gaming industry reflects the Kingdom’s dedication to nurturing a field that will stimulate innovation and bring about lasting economic growth in the future.

Brian Ward, as CEO of Savvy Games Group, emphasized the significance of their partnership with Xsolla, remarking, “This alliance represents a crucial milestone for Saudi Arabia’s gaming community. By combining our knowledge and assets, we aren’t merely generating employment but fostering a vibrant and resilient sector that will bring advantages to the entire region.”

In a similar vein, Chris Hewish, as Xsolla’s Chief Strategy Officer, agreed with Ward’s thoughts, stating, “Our visions for the future of gaming coincide beautifully. By uniting, we strive to boost developers, foster creativity, and nurture emerging talent in Saudi Arabia.”

With Saudi Arabia progressing towards its Vision 2030 objectives, collaborations such as the one between Xsolla and Savvy Games Group are essential in helping the Kingdom achieve its aspirations. Through the creation of employment opportunities, nurturing local talent, and developing necessary infrastructure, this partnership could position Saudi Arabia as a leader in the international gaming sector.

The prospect of gaming in the Middle East is more promising than ever with the launch of the Xsolla Academy and the setup of a local office in Riyadh.

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2024-08-27 00:30