As a seasoned gamer and a connoisseur of film trivia, I must say that the naming saga of Beetlejuice has always intrigued me. Growing up with the movie, I remember being confused about why his name was spelled differently in marketing materials compared to in-film instances. But after diving into this fascinating tale, I now understand the logic behind it.
To make Michael Keaton’s character appear in the movie “Beetlejuice”, you need to call out his name three times. However, this can be tricky if you’re unsure about how to pronounce it, which has led to a humorous running gag and some confusion online. After the release of “Beetlejuice Beetlejuice”, viewers have been puzzled as to why his name is spelled differently in the movie’s title compared to its actual appearance in the film – but the explanation is quite straightforward. Interestingly, this aspect was also touched upon in the original movie itself.
There seems to be some disagreement among fans regarding the accurate spelling of the character’s name: “Betelgeuse” or “Beetlejuice”. While his grave, promotional fliers for exorcisms, on-screen captions during his fake TV advertisement all use the spelling “Betelgeuse”, marketing materials and the title itself opt for a phonetic spelling.
Some spectators have mused that, given he’s unable to pronounce his own name, it’s plausible he can’t spell it either. This theory suggests that any mistakes found on posters, gravestones, and so forth, are deliberate to sidestep potential supernatural penalties for misbehavior. However, others argue that the correct spelling of his name is indicated by its celestial origin – a star in the same constellation as Orion – implying that his grave’s spelling is accurate.
If the remade script of the original movie is accurate, as it consistently spells “Betelgeuse” when the character speaks, then this version appears to resolve the debate. Therefore, we’ll adopt this version. However, you might be wondering, “Why ‘Beetlejuice’?” There are both in-universe and real-world explanations for this.
Within the narrative, when the Maitlands first come across Betelegeuse’s grave and flier, Adam Maitland (Alec Baldwin) tries to pronounce the name incorrectly, saying something closer to “Bay-tull-guise.” It’s unclear if this minor mispronunciation irritated Betelgeuse or prevented him from being summoned, but either way, to get Adam and his wife to reveal his true name, Betelgeuse creates images of a beetle and juice, providing an in-story explanation for the phonetic spelling seen in the movie’s title.
In reality, Warner Bros. had concerns that the name might be difficult for audiences to pronounce, fearing it could negatively impact ticket and merchandise sales. They clashed with filmmaker Tim Burton over the title, proposing alternatives like “House Ghosts”, but eventually, Burton successfully argued for keeping the original title, albeit with a slight spelling adjustment.
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2024-09-12 18:40