Why is Amazon shutting down Freevee, its ad-supported streaming service?

Why is Amazon shutting down Freevee, its ad-supported streaming service?

As a dedicated cinephile who has spent countless hours immersed in the captivating world of film and television, I find myself both intrigued and saddened by the impending demise of Freevee. This ad-supported video streaming platform, once a beacon of affordable entertainment, is set to cease operations over the next few weeks, as Amazon simplifies its streaming offerings.


Amazon has declared that they will be closing Freevee, their ad-supported streaming service, within the upcoming weeks. This move aims to streamline their streaming services’ complexity.

Initially known as IMDb Freedive when it debuted in January 2019, the streaming service was later renamed to IMDb TV by the end of the year.

The service underwent its final name change to Freevee in 2022.

As a devoted enthusiast, I’d like to express my appreciation for Freevee, a platform that grants me access to an astounding array of films numbering in the thousands, as well as hundreds of captivating TV series. Among its many successes, it boasts popular titles such as Jury Duty, the revamped version of the legendary Australian soap opera Neighbours, and Bosch: Legacy.

Additionally, it granted complimentary viewing of exclusive Amazon Prime Video series such as Reacher and The Wheel of Time, albeit interspersed with advertisements for those open to the experience.

So, why is Freevee being scrapped, and how can viewers watch Freevee shows moving forward? Read on for everything you need to know.

Why is Amazon shutting down Freevee

Amazon’s choice to discontinue Freevee aims at providing a more streamlined viewing experience for their users.

The discontinuation of Freevee will only impact viewers residing in the UK, USA, Austria, and Germany, as it was accessible there as a separate streaming platform on its own.

In a statement given to Variety, an Amazon spokesperson stated that they have constructed Prime Video into a primary entertainment hub. Here, customers can tailor their viewing experience by accessing exclusive entertainment produced by Amazon MGM Studios (available for Prime members), licensed movies and series, additional service content as an optional subscription, live sports, blockbuster films and shows to rent or purchase, free, ad-supported streaming TV channels, and the entire Amazon Freevee content library.

They mentioned that to provide a more straightforward viewing experience for the customers, they plan to eliminate the Freevee branding.

The content offered to Prime members won’t be altered, and a wide range of free streaming content will continue to be accessible for non-Prime members. This includes some original productions from Amazon MGM Studios, numerous licensed movies and series, and an extensive library of FAST channels. All of this can be found on Prime Video.

We answer all of your questions on Prime, including the Amazon Prime UK cost and is it worth it.

When is Freevee shutting down?

As per a report from Variety, it’s expected that Freevee will gradually cease operations within the coming weeks.

Will I still be able to watch Freevee shows moving forward?

Why is Amazon shutting down Freevee, its ad-supported streaming service?

Yes, the content that had been on the service will be moved to Amazon’s Prime Video service.

Rest assured, it’s not necessary for you to sign up or subscribe to the platform to enjoy Freevee content.

Amazon has made it clear that, even if you’re not a Prime member, you can still enjoy the same free content. This content will be identified as “Watch for Free” on the Amazon Prime Video platform.

Viewers will enjoy a similar ad-supported experience to Freevee, but within the Amazon Prime Video application.

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2024-11-14 15:07