YouTube Rolls Out New Plan for Ad-Free Gaming Videos

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If you rely on YouTube for workout routines, relaxing lofi tunes, gaming streams, and podcasts, the annoyance caused by ad interruptions is understandable. Not only are ads becoming increasingly common on the platform, but they often appear at unexpected moments in videos. For instance, an unskippable Liberty Mutual ad might disrupt your favorite Dungeons & Dragons actual play or the most recent speedrun. YouTube Premium is one solution to this issue, but it can be pricey. Fortunately, a new subscription option will make getting rid of ads on gaming videos more budget-friendly.

If you use YouTube for exercise videos, music, games, and podcasts, the irritation caused by ad disruptions is common. These ads are appearing more often and interrupt videos at unpredictable times. For example, an unskippable Liberty Mutual ad could ruin your favorite Dungeons & Dragons role-play or speedrun. To avoid these ads, you might consider a YouTube Premium subscription, but it can be expensive. However, soon, getting rid of ads on gaming videos will become more affordable thanks to a new subscription plan.

Previously, YouTube offered two choices: either tolerate ads or shell out $13.99 for YouTube Premium to enjoy an ad-free experience across all videos, including music and music videos through YouTube Music. This premium tier also lets you download videos to play in the background. However, at this price point, some users might find it too expensive for a monthly subscription, especially gamers who have other financial commitments like Netflix or Xbox Game Pass. Now, YouTube is introducing an option that caters specifically to those who prefer ad-free viewing on select video categories without having to shell out the entire $13.99.

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YouTube has revealed plans to introduce a new subscription tier called YouTube Premium Lite for U.S. users. This budget-friendly option will primarily make the majority of videos on YouTube ad-free. Unlike other Premium features such as YouTube Music and downloads, this tier does not offer those perks. However, it is significantly cheaper at around $7.99 a month. Notably, this lower-tier subscription primarily targets gaming videos for an ad-free experience.

How to Get Ad-Free Videos with YouTube Premium Lite

The Premium Lite plan serves as a trial version, which implies it won’t immediately be accessible to everyone. This innovative YouTube subscription level was initially explored in Thailand, Germany, and Australia. In those regions, the Premium Lite subscription option is set to roll out for all users within the upcoming weeks. For US residents, an invitation is required to join the trial program to opt for the new subscription structure. YouTube hasn’t yet disclosed specifics about who will get to try the new tier first, but it’s expected that chosen users will receive direct communication via their registered email addresses.

Upgrading to the Premium Lite plan will eliminate ads in gaming video content on YouTube. This covers channels with lo-fi beats based on video games, live streams from gaming influencers, game trailers, and podcasts about video games, among other related content. If you’re a gamer who prefers ad-free viewing experience, this could be an affordable option for you. It’s worth noting that gaming isn’t the only category covered; there are others as well.

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Under the new YouTube subscription, gaming, fashion, beauty, and news videos will be free of ads. However, the term “and more” suggests that additional categories may also be ad-free, although specifics are yet to be clarified. As part of the YouTube Premium Lite pilot program launching in the US, eligible users might receive an invitation from YouTube to test out this new ad-free viewing experience.

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2025-03-07 00:52