Due to growing momentum with over 1.4 million signatures, the Stop Killing Games consumer rights campaign in the EU has gained significant attention. This movement has caught the eye of companies within the gaming industry. In conversations with shareholders, Ubisoft’s CEO Yves Guillemot addressed this petition, which will reach its deadline at month’s end, emphasizing that it concerns the entire industry.
On the topic of the petition, Guillemot stated when asked for his opinion (through Game File). ‘Our business functions within the market,’ he said. ‘Whenever we launch a game, we offer extensive support for it. Furthermore, we ensure that various services are available to keep the game accessible and playable around the clock.’
Guillemot further clarified that Ubisoft reserves the right to terminate access to certain online features after giving a 30-day advance notice, as outlined in their terms of service. He also pointed out that they offer a wealth of game information and duration details. Interestingly, he shared an incident where The Crew 2 was heavily discounted when servers for the original The Crew were being closed down. This was essentially a one-euro fee offered to all buyers of the game, allowing them to purchase the next version for just a euro.
“It’s not a whole lot of money to be able to continue playing a game,” he said.
Speaking as an avid gamer, I want to clarify that challenges like these aren’t exclusive to Ubisoft. In fact, every video game publisher encounters such difficulties. We offer services, but it’s important to remember that nothing is permanent in this industry. Eventually, some services may need to be discontinued. It’s a tough reality, but rest assured, we strive to ensure the best experience for all players and buyers. Of course, support for every game can’t last forever, but we’re committed to making the most of the time we have.
Guillemot discussed how software tends to progress and adapt over time, as older software may be discarded due to becoming outdated or incompatible with modern hardware. He pointed out that this is the reason behind releasing updated versions of the software.
He noted that the lifespan of software with service components can be limited because services associated with them might eventually be discontinued as the software becomes outdated over time. Many tools become obsolete after 10 to 15 years, no longer supported, which is why updates like version two and three are released. This is a significant matter that they’re actively addressing.
Meanwhile, Ubisoft is actively developing a single-player mode for The Crew 2, aiming to make the game playable without server support once it’s no longer available.
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2025-07-21 14:41