As a lifelong anime enthusiast who grew up watching VHS tapes of my favorite series, I can confidently say that Crunchyroll has revolutionized the way we consume and appreciate this unique art form. With their recent milestone of fifteen million subscribers, it’s clear that they are leading the charge in making anime more accessible than ever before.
Crunchyroll has established itself as one of the leading destinations for streaming anime since its launch in 2006. The platform reached a significant milestone by amassing fifteen million subscribers due to the ever-growing popularity of anime. This surge in interest has led countries like North America, South Korea, and China to venture into creating their own anime adaptations. In a recent conversation with Crunchyroll’s CEO, we learned…
Initially, Rahul Purini, CEO of Crunchyroll, pointed out that the anime genre is expanding in the entertainment industry, “Anime’s popularity is on the rise. It’s growing in all areas where we operate. As per a survey by Vox Media, published in early 2024, 42% of American Generation Z viewers tune into anime each week. This aligns with our observations, and it seems that the affection for anime among Generation Z and Generation Alpha (those born after the 2010s) is fueling this growth. This trend isn’t limited to Japan or Southeast Asia; rather, it’s a global phenomenon.”
Crunchyroll CEO Talks Anime & Japan
Afterward, Purini immersed deeply into anime, maintaining its essence as a “fundamental” Japanese art form. He expressed his viewpoint that anime should retain its authentic “Japanese” character, stating, “I feel that anime should naturally be ‘Japanese’ and crafted by Japanese storytellers. We aim to produce more anime, diverse narratives, and it’s crucial for Japanese creators to remain engaged in these projects.” Fortunately, Rahul made it clear that this didn’t limit anime to Japan alone, “Stories with potential to be animated can originate from various sources, such as Korean webtoons and games. Crunchyroll consistently seeks emerging trends and indicators of success. For instance, we might present Indian intellectual properties to Japanese creators, suggesting that if they transform this IP into an anime and tell a captivating story, it could resonate with the local audience.”
Given that Crunchyroll is under Sony Entertainment, there’s been a suggestion about the platform venturing into live-action adaptations of anime. In other words, they see an opportunity to leverage their connection with Sony Pictures Entertainment. They are currently in talks with their Japanese partners and parent company about producing live-action versions of some popular anime franchises.
Keen to discover what lies ahead for Crunchyroll? Keep up-to-date by joining Team Anime at ComicBook, where you’ll find the most recent news about the streaming platform and the realm of anime.
Via Nikkei
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2024-08-27 21:11