As a gamer with over two decades of experience under my belt, I’ve seen digital storefronts evolve from humble beginnings to the sprawling marketplaces they are today – some for the better, others not so much. The Nintendo Switch eShop, once a beacon of quality and strict standards, has unfortunately succumbed to the same issues that plague other platforms like the App Store or Google Play.
For approximately 8 years, the Nintendo Switch digital store (eShop) has been continuously flooded with a variety of games, ranging from big-budget AAA titles to beloved indie ones. Regrettably, this platform also hosts a significant amount of low-quality or deceptive games, similar to what’s observed on mobile markets like the App Store and Google Play. These subpar imitations often aim to mislead Switch users who might not be well-versed in the gaming industry, causing disappointment and frustration among legitimate developers. A case in point is the game “Unpacking“, developed by Witch Beam, which has unfortunately been targeted by an imposter that infringes upon the original developer’s trademark rights.
As a passionate gamer, I recently stumbled upon an intriguing discovery while browsing the eShop. The creative director of Unpacking, Wren Brier, shared an interesting find: search results containing the word “unpacking” show not just the original Unpacking game, but also Unpacking Universe Dreams from CGI Lab. There are several DLC options for this game, and if you’re keen on getting all that content, you might come across a misleading title called Unpacking: Deluxe Edition.
For more than two weeks now, these items have remained on the eShop with no response from Nintendo regarding our allegations that they’re involved in deceptive practices. Our intellectual property – the game name – is being misused by these scams, intentionally deceiving Nintendo customers into purchasing counterfeit goods at a lower price.
— Wren Brier (@wrenegade.bsky.social) 2024-12-16T05:55:21.046Z
It’s not unusual for popular games to get impersonators, but there’s a fine line between borrowing inspiration from a popular game, and creating something with the intention of deceiving consumers. Had CGI Lab named its game “Organizing Simulator,” it probably wouldn’t have generated any kind of response from Witch Beam. However, this is clearly a case of a company trying to make a quick buck. Unpacking normally costs $19.99 on the eShop, while Unpacking: Deluxe Edition is priced at $11.99. By pricing it lower and making it sound like this is the base game plus all the DLC, CGI Lab is hoping to take advantage of customers that don’t know any better. In fact, some users might think they’re getting some kind of bargain! It’s worth noting that CGI Lab has not released its “version” of Unpacking on Xbox, PlayStation, or Steam, so this seems to be strictly a problem with Nintendo’s digital store standards.
As a dedicated gamer, I’ve got to say it’s quite ironic how things have changed for Nintendo. Back in the day, their storefront was known for having the strictest standards, but fast forward to today, the Switch eShop is overflowing with imitations of hit games and titles that are downright explicit. It’s hard to believe that Nintendo once blocked a game like The Binding of Isaac on 3DS due to its religious themes!
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2024-12-16 20:39