MARVEL SNAP’s Publisher is Ditching the Game

Following its weekend downtime in the U.S., the Marvel Snap game resumed operation last night, eliminating the need for VPN workarounds. This is certainly good news, but Second Dinner, the developers, are taking steps to prevent such occurrences in the future. In a couple of posts on Bluesky, Second Dinner’s chief development officer and co-founder Ben Brode discussed the game’s restart and hinted at plans to find a new publisher. The announcement was brief, with Brode not disclosing an estimated timeline for this transition.

Phew! Marvel Snap has returned online in the U.S. To prevent future issues like this, we’re aiming to take on more services ourselves and collaborate with a fresh publisher. This marks a new phase for Marvel Snap. We understand that this might create more questions than solutions at the moment. Thank you for your understanding as we work through things, and in the interim, have fun playing Marvel Snap!

Currently, the publishing company for ‘Marvel Snap’ is NuVerse, a subsidiary of ByteDance. The recent closure of ‘Marvel Snap’ was due to ByteDance deciding to close all their apps this past weekend, which included TikTok. Despite speculation about TikTok’s potential shutdown, the developers at Second Dinner were caught off guard when ‘Marvel Snap’ went offline. Fortunately, the game was restored promptly, but the incident has caused frustration among those involved. Although some fans have been understanding about the closure, others have expressed a desire for some form of recompense for the inconvenience.

Currently, Marvel Snap has been reactivated for play, but it’s important to note that it can no longer be downloaded from the App Store at this time. In a recent response to a Marvel Snap player, Brode mentioned that “we don’t anticipate it becoming available again just yet, and we’re still figuring out the exact timeline.” Fortunately, the game continues to be accessible on Steam for those who are interested.

It’s quite remarkable how swiftly Second Dinner managed to revive Marvel Snap, but it’s understandable why they might not want to encounter such difficulties again. Games like Marvel Snap that rely on a live service model can only flourish as long as they maintain player interest and daily sign-ins. Even a brief outage could mean significant revenue loss at a time when the live service gaming industry is facing challenges. Additionally, there are Apple users who can’t currently download the game, and it’s hoped that Second Dinner can secure a new publisher for Marvel Snap soon, putting this situation behind them.

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2025-01-21 20:10