During its latest business update, Sony shared insights into their plans for Sony Interactive Entertainment and PlayStation‘s future. They also discussed the hypothetical scenario of Microsoft exiting the console market. When asked if the absence of Xbox as a competitor would be beneficial or detrimental, SIE president Hideaki Nishino expressed that healthy competition is advantageous for the gaming industry.
Nishino stated through Pure Xbox that healthy competition in the business encourages us to be innovative. Many players contribute to the growth of the gaming industry, and while fresh approaches are being tested, this is generally beneficial. Earlier, I expressed confidence in our current strategy, but we won’t rush into changes. Instead, we will keep an eye on gaming trends as necessary.
During the same “Fireside Chat”, Nishino discussed various aspects of PlayStation’s future as well. When asked about PlayStation specifically, he mentioned that while cloud streaming technology is intriguing and continuously evolving, the uncertainty over network stability remains a significant concern for the company. In essence, he highlighted that this approach tends to be more costly for the company compared to selling games in a traditional manner.
Nishino stated that cloud streaming technology is advancing technically, as shown by our products, however, maintaining overall network stability is beyond our control. Additionally, the higher cost per playtime compared to the conventional console model continues to be an obstacle.”
Or simply:
“Cloud streaming technology is improving from a technical perspective, showcased through our offerings, but maintaining end-to-end network stability is not within our power. Moreover, the higher cost per gaming session compared to traditional consoles remains a hurdle.
It seems more and more people are turning to cloud gaming as a way to access game content, yet it appears many gamers still prefer playing games locally, not relying on internet connection speeds. This trend has been supported by the success of both PS5 and PS5 Pro.
For now, it appears that Microsoft is pursuing a strategy to integrate its Windows and Xbox operations more tightly than before. Previously, every console from Microsoft has utilized Windows technologies to some degree – the Xbox, for instance, was named after its incorporation of DirectX graphics technology – but recent developments suggest this integration may be deepening. This is hinted at by the introduction of the Asus ROG Xbox Ally and ROG Xbox Ally X.
Instead of creating their own handheld gaming system, Microsoft appears to have paused development in favor of enhancing the gaming capabilities within Windows 11, with the same team working on these improvements. However, it’s suggested that we may see at least one more Xbox console from Microsoft. The company’s future seems to be leaning towards its Xbox Play Anywhere initiative, where “everything becomes an Xbox” through services such as Game Pass and Cloud Streaming.
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2025-06-16 14:11