Snow White Bombs 46% Worse Than The Marvels in Oh-So-Winding Disney Spin-Speak

The initial earnings have been revealed, and they’re quite disappointing. Disney’s problematic live-action reimagining of Snow White managed to make just $3.5 million during its Thursday previews. This amount would be a source of shame for any big-budget Disney release, but when compared to Marvel Studios’ poorly received film The Marvels, the situation deteriorates significantly, becoming nearly disastrous.

The Marvels, now seen as a warning within Disney’s operations, raked in an impressive $6.5 million during Thursday previews. This figure is approximately 46% more than what Snow White made on her opening night. However, after a modest start, the film’s box office performance took a downturn. It opened to only $46 million and eventually earned a total of $206 million worldwide throughout its entire run. As a result, The Marvels was widely acknowledged as one of the studio’s biggest financial disappointments in terms of box office returns.

And somehow Snow White did worse.

Contemplate the future for Snow White – a movie, heavy with a staggering budget surpassing $250 million, hit by a deluge of unfavorable media coverage, a Rotten Tomatoes rating of 46%, and a leading actress who has lost the favor of many viewers.

However, if you’re following publications such as The Hollywood Reporter, Deadline, or The Wrap, it might seem that Disney is about to achieve a triumph comparable to Frozen’s success.

In a flurry of reports, every media outlet has been eager to paint a positive spin on the disastrous debut, going to great lengths to do so. THR, in particular, dared to label the $3.5 million earnings as “promising,” and drew parallels to the less-than-impressive $2.8 million previews of Dumbo. However, it’s worth mentioning that Dumbo, which was not a success story, had a budget of a staggering $170 million. The flop of Dumbo was so significant that Tim Burton took a five-year hiatus from filmmaking following its release, effectively severing his longtime partnership with Disney.

Put simply, surpassing Dumbo doesn’t mean you’ve achieved the high standard of quality that mainstream media often portrays it as.

The deadline was extended, drawing comparisons to ‘Maleficent: Mistress of Evil’ and this year’s ‘Kung Fu Panda 4’, disregarding the significantly lower budgets and expectations associated with those films in comparison to Disney’s live-action remake of their initial animated masterpiece.

The story doesn’t end there. These sources attribute factors such as the timing of spring break, premium screen formats, and alleged high interest among young girls as potential solutions, but these details don’t change what’s already evident from the data. Disney initially anticipated an opening of over $60 million for Snow White, based on early tracking estimates, but recent trends indicate a disappointing opening in the low $40 million range instead.

The media isn’t delving into the actual cause for the lack of audience engagement – Disney’s missteps in handling the film itself, including marginalizing dwarf actors, contentious creative decisions, and recurring provocative comments by Rachel Zegler.

Regardless of the well-planned public relations events, the meticulously managed film premiere, and the late restriction on reviews before release, viewers appear unconvinced by the movie.

Instead of describing it as merely a minor trip, this is an extensive collapse, and what makes it more conspicuous is the fact that Snow White debuted with a 46% lower performance compared to The Marvels, which is often considered one of Disney’s most significant flops.

Traditional news outlets may strive to manipulate the storyline, yet no degree of alteration can conceal these figures. The public’s voice is loud and clear – they are tired and have expressed their sentiments.

2025-03-21 19:55

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