Attention is heavily focused on Ubisoft, a major player in the gaming industry, as it grapples with a financial predicament. The French corporation has disclosed its financial data for the period ending 31st December 2024, and the figures aren’t particularly appealing. With increased urgency, Ubisoft appears to be relying heavily on the upcoming Assassin’s Creed game, Shadows, to turn things around. Lately, the company has announced that pre-orders are comparable to those of Odyssey, the second most successful title in the series.
GamesIndustry.biz conducted an analysis and found that the company had a challenging year, with a decrease in revenue by approximately 31.4% (amounting to €990 million) compared to the previous year. Additionally, net bookings, which represent the total value of contracts signed, also saw a drop of about 34.8% (€944 million). It’s worth noting that even Ubisoft, a well-known publisher, experienced a decrease in back-catalogue net bookings by 27.7% (€762 million).
Even amidst challenges, Ubisoft maintains a hopeful outlook, confident that the financial situation will improve once Assassin’s Creed Shadows launches on March 20th. It’s worth noting that there isn’t usually this much pressure on a single release. Currently, Ubisoft shares are trading at €11.32 each (what a steal!), marking a significant decrease of 52% from February 2024 prices.
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2025-02-17 08:06