Binance-backed Magic Square IDO platform to democratize retail investor access

As a researcher with experience in the crypto and blockchain industry, I’m excited about Magic Square’s new IDO platform, Magic Launchpad. The democratization of retail access for Web3 investors is a crucial step towards inclusivity and equal opportunities in the decentralized finance (DeFi) space.


As a analyst, I’m excited to share that Magic Square, which has received backing from Binance Labs, has recently unveiled its brand-new Initial Decentralized Exchange Offering (IDO) platform.

As a researcher, I’ve come across an innovative new crowdfunding platform that operates on a decentralized exchange (DEX). This platform aspires to broaden retail investment opportunities for Web3 investors with more modest budgets, as asserted by Michael Landsberger, the COO of Magic Square.

Magic Launchpad effectively balances the playing field for users with limited resources by employing distinct distribution techniques. This approach takes into account elements such as individual engagement and involvement within the ecosystem. (Landsberger shared this insight with CryptoMoon.)

“This inclusive approach ensures that more community members can participate, rather than limiting opportunities to a select few, which are usually the ones that are more wealthy than others.”

As a researcher studying the investment process using Magic Square (SQR), I’d explain it this way: To join an investment round, users must initially deposit SQR tokens and receive corresponding SQR points. The number of points accrued will subsequently influence the size of their allocation for projects that necessitate participation points.

Users have the opportunity to accumulate points by taking part in the “Road-to-IDO” initiative prior to each project’s Initial Decentralized Offering (IDO), with rewards determined by their involvement within the new platform’s community.

As a crypto investor, I’m excited about the innovative approach of this new platform. It goes beyond just providing financial backing for budding Web3 protocols. Instead, it offers essential support during critical stages like post-Initial Dex Offering (IDO) and community building. This holistic approach sets it apart from other investment platforms.

“We believe that an IDO should be more than just a fundraising mechanism. If the focus is solely on raising money, the real potential of the IDO is missed. Our approach views the IDO as a powerful tool to build a strong community and user base, ensuring long-term project success rather than just securing operational funds.”

Magic Square positions itself as the pioneering decentralized marketplace for Web3 apps, focusing on addressing user acquisition and retention issues. With a robust community of over 4.5 million members and an impressive catalog of more than 1,300 listed applications, Magic Square is poised to revolutionize the app store landscape.

Landsberger credits the protocol’s success to its emphasis on natural expansion and valuable collaborations. He remarked:

“We’ve built strong partnerships and consistently provided significant value to both projects and users within our ecosystem. This dual approach of leveraging high-quality partnerships and delivering genuine value has been crucial in achieving our current growth and will continue to drive our success moving forward.”

IDOs are becoming a popular funding source for crypto protocols

Magic Square is entering the booming decentralized crowdfunding sector as the newest protocol in this space.

As a crypto investor, I’ve noticed that there’s no shortage of options when it comes to Initial Dex Offerings (IDOs) with an impressive 109 launchpads currently available. Among these, DAO Maker stands out as a significant player, boasting a market cap of over $2 billion for the projects it has facilitated.

As a researcher studying the performance of IDO launchpads, I’ve found that Oxbull outperforms its competitors in terms of investor returns. Established in 2021, this protocol has delivered an impressive average return on investment (ROI) of over nine times the initial investment. In contrast, ApeTerminal, which is the second most profitable launchpad based on CryptoRank data, only averages a sevenfold ROI for its investors.

“Initial Decentralized Offerings (IDOs) are gaining traction as a method for protocols to secure funding. In early April, the Bitcoin-based MerlinSwap decentralized exchange (DEX) garnered 6,599 Bitcoins, equating to approximately $480 million, during its IDO event. This drew in over 52,000 participants.”

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2024-05-17 17:00