Crypto exchange Coinbase has acquired Spindl, an onchain advertising and infrastructure platform, in a move that has the crypto world buzzing with excitement. 🤑 The acquisition is part of Coinbase’s broader push to expand the reach for projects built on its Ethereum layer-2 network Base, and it’s all about tackling the ‘onchain discovery problem’. 🤯
According to Coinbase’s head of business development, Shan Aggarwal, the acquisition is “to help builders go viral and find their power users.” 🚀 And the man behind Spindl, Antonio García Martínez, was part of the team that built Facebook’s original ads platform, so you know this is going to be good. 😏
But wait, there’s more! Coinbase is also considering making tokenized shares of its stock available to US users of Base. 💰 As Jesse Pollak, the creator of Base, said, “COIN on Base is something we are looking into in the new year.” 🤑
So, what does all this mean for the future of crypto and advertising? 🤔 Only time will tell, but one thing’s for sure: Coinbase is not messing around when it comes to dominating the onchain space. 😈
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2025-02-02 05:33