Who is Karishma Vijay? The Apprentice 2026 candidate and beauty brand owner

The popular show, The Apprentice, is back tonight for its 20th season on BBC One. Lord Alan Sugar will be testing a new group of hopeful entrepreneurs.

This week on the show, we’re in Hong Kong! The candidates and I are taking part in a buying challenge – it’s a classic task, and Hong Kong is such an amazing, bustling place to do it. It’s really exciting to see how they handle the challenge in such a vibrant trading center.

Karishma Vijay is one of the candidates seeking investment and a business partner, approaching the process as an entrepreneur rather than simply a supporter.

Interested in learning about Karishma Vijay? Here’s everything you need to know about the candidate from The Apprentice 2026.

Who is Karishma Vijay?

Occupation: Beauty brand owner

Location: Ashford, Surrey

Karishma Vijay, who owns a beauty brand, believes she’s unique among Apprentice candidates because she hadn’t watched the show before applying.

She explained that while not knowing exactly what to expect might seem like a drawback, she doesn’t want to be as predictable as the other candidates who have thoroughly prepared.

My family has always been filled with successful men, but I’m the first woman to pursue a business career – I’m the odd one out. And I plan to succeed by staying true to myself.

What is Karishma Vijay’s business plan?

Karishma is seeking investment to elevate her current business into a global obsession.

Karishma explained that people are buying too many beauty products, often spending a lot of money on things that don’t work well, simply because they’re heavily advertised and trendy. This habit can harm both their wallets and the health of their skin.

Kishkin is a beauty brand that combines skincare with makeup, offering effective products designed to simplify your routine and deliver amazing results – we like to think of them as little miracles.

Is Karishma Vijay on social media?

Karishma has already gained a large and impressive following! You can find her on Instagram at @karishmua, where she has over 310,000 followers.

Her business, Kishkin is also active on Instagram and can be followed @kishkin.skin.

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The Apprentice returns on Thursday 29th January at 9pm on BBC One and iPlayer.

Don’t miss The Apprentice! Add it to your watchlist on the TopMob: What to Watch app. Download the app now for daily TV recommendations and exclusive content.

Authors

Katelyn MensahSenior Entertainment Writer

Katelyn Mensah writes about entertainment for TopMob, covering everything from popular TV shows and reality competitions to important documentaries. Before joining TopMob, she worked at The Tab, where she reported on reality TV and celebrity news. Katelyn has a degree in Journalism.

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2026-01-29 12:12