
This summer’s movie lineup is packed with big releases, like The Mandalorian and Grogu, Supergirl, The Odyssey, and Spider-Man: Brand New Day. But don’t miss Masters of the Universe, coming out in June! Directed by Travis Knight, the film is a fresh take on the classic franchise, blending 1980s nostalgia with a new story. It looks like a really fun movie and could become a big part of pop culture, with plenty of opportunities for toys and other merchandise.
Following the initial trailer for Masters of the Universe, Amazon MGM Studios continued promoting the movie by revealing the first action figures. Stars Alison Brie, Idris Elba, and Camila Mendes shared videos on social media showing their first reactions to seeing their characters turned into toys. You can watch their reactions by clicking on their names in this article.
Toys Could Be a Major Part of Master of the Universe‘s Success

Amazon MGM Studios is likely aiming for Masters of the Universe to launch a new series of films and other content. The story has a lot of depth and history, offering many possibilities for future installments. While how well the movie performs in theaters will be a key factor in deciding if sequels are made, Amazon will also look at other sources of income. Sales of merchandise, like toys, will be important in making the film profitable, supplementing the money earned from ticket sales.
Last summer’s Superman movie is a great example of how films can be profitable even without reaching the $1 billion mark. It earned Warner Bros. a $100 million profit, and that’s thanks to revenue from sources beyond ticket sales – including DVD/Blu-ray rentals and, of course, merchandise. Big action movies like Superman and Masters of the Universe offer lots of opportunities for licensing deals. Selling action figures and other toys is a simple way to boost income, attracting both children and adult collectors who are eager to buy these products when they become available.
As a big fan of these classic properties, I’m keeping my fingers crossed for Masters of the Universe. Honestly, the movie doesn’t need to be a blockbuster to do well. The toys and other merch give it a safety net. Looking at Travis Knight’s previous film, Bumblebee, it made a solid $467.9 million globally, which was enough to keep things going. If Masters of the Universe can match that, or even get closer to Superman‘s $616.8 million, I think we’ll definitely see more movies down the line. It’s a good position to be in, and I’m hoping it all works out!
The new movie, Masters of the Universe, will have a tough time competing with other films in theaters. It’s coming out shortly after The Mandalorian and Grogu, and June is already packed with releases like Disclosure Day, Toy Story 5, and Supergirl. To succeed, Masters of the Universe will need to stay popular for weeks after its opening weekend, which won’t be easy given all the other big movies coming out. However, it looks like a fun film, and positive reviews could attract audiences. If the movie does well in theaters, it will likely boost sales of Masters of the Universe toys.
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2026-01-29 23:40