Here’s How To Pre-Order Hasbro’s SDCC 2025 Star Wars, Marvel Legends, G.I. Joe, and Transformers Reveals

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2025’s San Diego Comic-Con has commenced, and there’s a whirlwind of new products! It can be challenging to keep up, but we aim to make it easier by providing you with a rundown of what to anticipate and when regarding Hasbro’s offerings for Star Wars: The Black Series, The Vintage Collection, Marvel Legends, G.I. Joe Classified Series, and Transformers figures, which will be available for pre-order during the event. All the necessary details are compiled below, offering insights into potential releases and their timelines.

Here’s a more conversational way to present the information:

Luckily, Hasbro tends to maintain a regular product strategy and pre-order schedule from one year to the next. The key date to remember is July 26th at 2pm PT / 5pm ET, as that’s when most of Hasbro’s SDCC reveals will be available for pre-order. You can find these items not only on Hasbro Pulse but also on Entertainment Earth, Amazon, and Walmart.

Hasbro has also planned to release a few items earlier on July 24th and 25th. Here’s a breakdown of the Hasbro items that have been confirmed or are expected for SDCC 2025, followed by a list of their panels at the event which will give us insight into their release schedule.





Marvel Legends SDCC 2025 Walmart Collector Con Exclusives (Launched 7/24):

  • Marvel Legends Series Spider-Man Hellfire Gala Figure / $24.99
  • Marvel Legends Series Gamerverse War Machine vs Omega Red 2-Pack / $49.97
  • Marvel Legends Series Gamerverse Velocity Suit Peter Parker / $29.98
  • Star Wars The Black Series Imperial Stormtrooper (The Mandalorian) / Re-issue / $29.98
  • Star Wars The Black Series Night Trooper (Halloween Edition) Figure / $24.97


Experience the thrill of donning Spider-Man’s mask from ‘Spider-Man: Homecoming’ with this Electronic Expressive Mask by Hasbro Marvel Legends! This 1:1 scale replica, launching on July 24th, is available at Entertainment Earth for $129.99. Note the hint of a Wolverine mask in the image above.

This helmet boasts a premium design with lifelike electronic eye movements. The soft silicone texture and detailed decorations make it feel just like the real thing! With the included remote control, you can choose from 8 different eye movements manually or let the mask select one of 5 pre-programmed sequences automatically. These expressions and reactions are designed to mimic the character’s on-screen persona!

Whether you’re displaying it in your collection or wearing it with a Spider-Man costume for Halloween or Marvel cosplay, this mask is sure to impress fellow fans!

Shop Hasbro SDCC 2025 Releases on July 26th at 5pm ET

see at entertainment earth

See on Amazon

Hasbro San Diego Comic-Con 2025 Pre-Orders

The following is a collection of details that could potentially be related to the online pre-orders for SDCC 2025, which Hasbro might or might not release. Further down the page, you can find a list of items exclusive to the show. This article will provide official updates when they are available. However, you should expect to find most of this information here on Entertainment Earth, and also likely on Amazon and Walmart at around 5pm ET on July 26th.

  • Marvel Legends: An X-Men ’97 wave is heavily rumored for SDCC 2025 (Pre-orders launch at 5pm ET on July 26th)
  • Transformers: Hasbro likes to launch Transformers collabs during events like these, so we wouldn’t be surprised to see something along these lines. (Pre-orders launch at 5pm ET on July 26th)
  • Star Wars The Black Series and TVC: No details thus far outside of the debut of a new Vintage Collection HasLab launch. There will definitely be new Black Series and TVC figures however. (Pre-orders launch at 5pm ET on July 26th)
  • G.I. Joe Classified Series: No details thus far. (Pre-orders launch at 5pm ET on July 26th)
  • Power Rangers: You can check out a review of Playmate’s Power Rangers Re-Ignition toy takeover right here at Comicbook.
  • Beyblade: New releases in the Beyblade lineup are most likely the pre-orders slated for Friday, July 25th.

HASBRO BOOTH #3213 

  • Convention Exclusives – Attendees will have the opportunity to purchase the following Hasbro products: TRANSFORMERS VOID RIVALS AUTOBOT JETFIRE, ZERTONIAN SOLILA, AND AGORRIAN DARAK, G.I. JOE CLASSIFIED SERIES #163, DREADNOKS COLD SLITHER: BAND OF VIPERS TOUR COMMEMORATIVE ACTION FIGURE SET,  BEYBLADE 25TH ANNIVERSARY SET, GHOSTBUSTERS KENNER CLASSICS THE REAL GHOSTBUSTERS ECTO-GLOW HEROES COLLECTOR’S SET, STAR WARS: THE BLACK SERIES ANAKIN SKYWALKER & OBI-WAN KENOBI FIGURES, and MARVEL LEGENDS SERIES GAMERVERSE MARVEL SNAP SAVAGE LAND 3-PACK.  

HASBRO BRAND AND PARTNER PANELS 

Thursday, July 24 

  • The New Era of Power Rangers: 5:00PM – 6:00PM | Room: 23ABC – BOOM! Studios’ epic Power Rangers universe relaunched last year with the explosive Power Rangers Prime! This year, the Universe got a little bit bigger with the launch of the long-requested VR Troopers series! Join the creative teams behind the new Power Rangers Universe, alongside surprise guests for a behind-the-scenes look at all things Power Rangers! 
  • The Loyal Subjects Panel featuring JEM & THE HOLOGRAMS: 7:00PM – 8:00PM, Room: 28DE – Retro 80’s Toys & Talent – Join The Loyal Subjects (TLS Toy) on an epic journey to bring back the vibe of the 80’s with the coolest retro toys of all time. The TLS panel will be filled with buzzworthy conversations around the best 80’s brands including M.A.S.K., Jem & the Holograms, Popples, My Pet Monster, Strawberry Shortcake, Rainbow Brite and My Buddy. The design team will share ‘behind the design’ fun facts about many of the toys and will have some much-desired reveals of upcoming new releases to unveil. Tune in for even more exciting JEM & The Holograms music news! In addition, the panel will host OG voice actors from the 80’s animated shows the toys are based on, so fans can hear and see their toys brought to life like never before!  

Friday, July 25 

  • Hasbro G.I. JOE Panel: 10:00AM – 11:00AM, Room: 6DE -Join the G.I. JOE development team for a behind-the-scenes look at what’s next! The panel will feature exciting new product news, never-before-heard stories, digital character renders, in-hand figure prototypes, and pre-order launches.  
  • Marvel Legends Panel with Hasbro: 11:30AM – 12:30PM, Room: 5AB – The Hasbro and Marvel product experts will discuss exciting news about Hasbro’s ever-popular Marvel Legends product line! Attendees will also get a sneak peek of upcoming, never-before-seen items, followed by a Q&A for your burning Marvel Legends questions. 
  • MAGIC: THE GATHERING| Marvel’s Spider-Man First Look: 12:30PM – 1:30PM, Room: 5AB – In a celebration of the team-up between two iconic franchises, join us for a first look at Magic: The Gathering | Marvel’s Spider-Man. Previewing new cards and artwork, join Mark Rosewater, C.B. Cebulski, Aaron Forsythe and Sarah Wassell to learn how this set came to be. 
  • Hasbro Star Wars Panel: 2:00PM – 3:00PM, Room: 7AB – Join members of the Hasbro Marketing & Design teams as they discuss the popular Hasbro Star Wars figure lines, including the Black Series and The Vintage Collection. Attendees will get an in-depth look at Hasbro’s latest action figure offerings from throughout the saga. Word on the Holo Net is there may also be a few surprises. May the Force be with you! 
  • Hasbro TRANSFORMERS Panel: 5:00PM – 6:00PM, Room: 25ABC – Join the Hasbro TRANSFORMERS Toy Development team as they take you behind the scenes to unveil the latest character figures from across the iconic brand and celebrate its ongoing partnership with Mattel’s iconic Hot Wheels line featuring the latest additions, Bone Shaker and Twin Mill. Plus, time permitting, there will also be a Q&A session filled with trivia and epic giveaways! 

Saturday, July 26 

  • Celebrating DUNGEONS & DRAGONS 2025: 2:30PM – 3:30PM, Room: 24ABC – DUNGEONS & DRAGONS continues its monumental rise in pop culture after 50 years! With more people rolling dice and telling stories every day, come hear from expert Dungeon Masters and Storytellers share how Dungeons & Dragons has secured its place in society and the tabletop. 
  • TRANSFORMERS and G.I. JOE: All Out War in the Energon Universe: 4:30PM – 5:30PM, Room: 5AB – THE BIGGEST YEAR FOR THE ENERGON UNIVERSE IS HERE! TRANSFORMERS, G.I. JOE, and VOID RIVALS from Skybound continue to top charts, and we aren’t letting up. Superstars Robert Kirkman (Void Rivals), Daniel Warren Johnson (TRANSFORMERS), Joshua Williamson (G.I. Joe), and Sean Mackiewicz (SVP/Publisher, Skybound) reveal their plans for the Quintesson War, the Dreadnok War, and more in a panel that will have everyone on the edge of their seats! Moderated by Arune Singh (VP, Brand, Skybound). 
  • Collectible Figures and More News from Playmates Toys: 5:30PM – 6:30PM, Room: 10 – Get the latest news on collectibles, exclusives and first-look debuts from Mighty Morphin Power Rangers and more! – Playmates Toys’ Jeff Trojan, Ray Geiman, Pat Linden, John Stelzer, Lydia Whitman and Aidan Rutten (marketing and design leaders) will review the calendar of collectible figures and exclusives from those brands and more.  

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2025-07-24 19:16