Sony is developing a prototype AI technology for gaming, enabling users to communicate with and converse with digital characters using voice commands.
A sample was disseminated online, swiftly vanishing due to numerous copyright infringement reports, that depicted a gamer conversing with Aloy, a character from the Horizon series.
Ashly Burch, who voices the heroine, has since shared her thoughts on the demo:
To begin with, she mentioned that developer Guerrilla quickly reached out to her, assuring her that the demo didn’t depict any ongoing developments within the project and none of it utilized her acting in terms of facial capture or voice recordings at all.
However, she continued that she’s concerned about the state of her industry.
She expressed concern, not about Guerrilla, Horizon, her own performance, or her career in particular, but rather about the broader aspect of game performance as a form of art.
As a dedicated gamer, I’ve noticed that voice actors are taking a stand right now. They’re demanding safeguards against AI and the right to approve any AI-generated versions of their performances in the future.
It’s important that you provide a fair compensation and clearly explain how you’re utilizing this AI technology, as she emphasized.”
Or more casually:
“She made it clear that we should be fairly compensated and that the use of this AI should be transparent.
The actress, known for her roles in well-known PlayStation games such as The Last of Us Part II, also acknowledged that creators might desire to employ advanced technology. However, it’s important to note that she isn’t inherently opposing this technological progress.
I can’t help but envision a video similar to the Aloy tech demo, except this one features an individual’s performance – their voice, face, or movements. The concern here is that if we fail in our struggle, this person would be left unprotected, without any means to defend themselves. This thought saddens me deeply, it touches my heart, and it fills me with fear.
This past week, two actors from Zenless Zone Zero who have criticized AI were replaced in the game without their knowledge. After the most recent update was launched, their initial performances were taken out and substituted with fresh ones.
In simpler terms, Burch clarified that her intention wasn’t to call out any specific game company negatively, but rather to advocate for measures that protect performers from their work being repeatedly used by algorithms without proper acknowledgement or compensation.
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2025-03-15 10:36