The much-anticipated return of EA Sports’ College Football 26 hit stores last week, and it’s no wonder that excitement is running high as both players and brands eagerly await its release. In the latest installment of this popular series, college football enthusiasts can now immerse themselves in an even more refined gaming experience. As part of the launch festivities, Mountain Dew has devised a clever marketing strategy. This isn’t their first partnership with a video game company for a joint promotion, but this time they’ve taken it to the next level. In College Football 26, players can create their very own college within the Dynasty Mode using the Team Builder program. Excitingly, fans of Mountain Dew can download the official Mountain Dew University team through this feature. But that’s not all – there are additional perks for Dew enthusiasts!
In a short span of time, Team MDU has emerged as the top favorite among college football teams, with over 39,000 downloads – that’s thrice more than the second most popular team. If you’re among the enthusiastic fans, Mountain Dew is planning to roll out exclusive merchandise, allowing you to proudly support Dew University in real life.
Starting on August 13th, Mountain Dew is making exclusive merchandise available at the TikTok shop. You can purchase a Dew University sweater and a Baja Blast University hat using the app. The prices haven’t been announced yet, but both items will come with an 18-pack of regular Mountain Dew and Baja Blast soda. We don’t know how long this promotion will run, but since it’s labeled as “limited-edition,” it seems like it will be available while supplies last. If you’re interested in the gear, act fast to secure your purchase!
In the College Football 26 league, Mountain Dew University stands out as an exceptional team, particularly for those without a design-oriented perspective. Its unique selling point is a fully customized stadium adorned with Mountain Dew signage throughout. Be warned that you’ll encounter one of the brightest playing fields in CFB 26, but once you adjust, it will feel comparable to competing against Boise State.
For certain Dynasty gamers, one potential concern could be that MDU is an exceptionally strong team. If you’re seeking a rebuilding experience, then MDU might not be the right fit for you. It excels in offense and boasts excellent school ratings, making recruiting simpler. However, it can be slightly disheartening that the alternate uniform doesn’t include Code Red or LiveWire branding, but perfection isn’t always achievable.
The game, EA Sports College Football 26, is now accessible on PlayStation 5 and Xbox Series X/S. Additionally, you can download Mountain Dew University from the official Team Builder website. Important to note, items from Mountain Dew University and Baja Blast University will be sold exclusively through the TikTok shop starting August 13th. Moreover, Mountain Dew is planning to start a series of live streams on July 23rd, which will feature MDU challenges with TimTheTatman. Over the coming months, there’s a wealth of Mountain Dew content planned in College Football 26 as fans gear up for the real-world college football season launch.
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2025-07-15 22:40