New PS5 Ad Campaign Starts to Take Over Global Landmarks

Sony is bringing its PS5 marketing to life in a big way – a Madrid metro station has been completely redesigned to look like a spaceship, both inside and out.

To promote a new video called “Everyday Problems in Extraordinary Vehicles” – featuring a spaceship – the PlayStation Spain team transformed the Puerta del Sol metro station in Madrid. They decorated the station to match the video’s theme.

You can see some images of the transformed metro stop in the tweet below:

The Sol metro station exit has been completely redesigned to look like a spaceship that just landed from a PlayStation game world,” explained Carlos Villasante, from PlayStation Spain’s marketing team. “This is the beginning of a really exciting campaign, and we’ll be sharing more details about the story behind it soon.”

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2025-11-04 20:36