Prime Video: Fixing Streaming’s Biggest Problem With Faster Release Schedules

Prime Video is addressing a common issue with streaming: a lack of consistently good content. Many Prime Video shows, like The Lord of the Rings: The Rings of Power and The Wheel of Time, are known for being well-made. While they cover various types of shows, Prime Video is particularly strong in the fantasy genre.

With the highly anticipated arrival of The Rings of Power, Prime Video is demonstrating just how powerful streaming services have become. But that’s not all – a variety of new and returning shows are coming to the platform, making Prime Video one to watch in the months and years ahead.

The last part of 2025 promises several big TV premieres, and 2026 will bring even more. Whether you’re looking forward to new fantasy series or the return of popular shows like The Boys, Fallout, and Invincible on Prime Video, the next year is packed with exciting television.

Prime Video is quickly becoming a leader in streaming thanks to its consistently high-quality, large-scale shows that viewers are really enjoying. It’s not just the impressive productions themselves, but also that Prime Video is addressing a common problem with streaming television in general.

Prime Video’s Biggest Original Shows Aren’t Taking More Than 2 Years To Come Back

A major problem with popular streaming shows is the increasingly long wait between seasons. Netflix is often the biggest offender, sometimes taking three years or more to release a new season. However, Prime Video has recently shown a better approach, and is continuing to do so into 2026.

Many of the platform’s most popular shows haven’t waited long between seasons, often releasing new installments within two years of each other. For example, shows like The Boys and Gen V demonstrate this trend. By the time season 5 of The Boys arrives, the show will have released five seasons in just seven years.

Prime Video Show Season 1 Debut Season 2 Debut
The Lord of the Rings: The Rings of Power September 1, 2022 August 29, 2024
Reacher February 4, 2022 December 15, 2023
The Legend of Vox Machina January 28, 2022 January 20, 2023
The Summer I Turned Pretty June 17, 2022 July 14, 2023

The series Gen V, which is connected to The Boys, premiered in 2023, and its second season followed in 2025. Another hit, Fallout, quickly became popular on Prime Video when its first season launched in April 2024. Fans won’t have to wait long for more, as Fallout season 2 is scheduled to arrive in December 2025.

Invincible is a major show for Prime Video. After a delay following the first season, Prime Video has been consistently releasing new content. The second season was released in two parts, in November 2023 and March 2024, followed by season 3 in February 2025 and season 4 in February 2026.

Prime Video’s Hits Show That There’s A Way For Streaming To Be More Efficient

Look, eighteen to twenty-four months is a long wait for a new season, I’ll grant you that. But Prime Video is showing us how streaming can actually work – they’re delivering quality without sacrificing budgets. In fact, The Rings of Power remains the most expensive TV show ever made, costing over a billion dollars to produce, so they’re clearly committed to big, impressive storytelling.

Many of Netflix’s most popular shows have long gaps between seasons—sometimes three years or more. For example, it took three years to create the second season of Wednesday, which has just eight episodes. And fans will have to wait another three years for season two of One Piece, following its initial release in 2023, continuing this pattern of delayed seasons.

Netflix’s most popular original series are Squid Game and Stranger Things. There was a gap of three years and three months between the first and second seasons of Squid Game. Stranger Things also waited three years between seasons 3 and 4, and the upcoming season 5 will have a similar gap. This means it’s taken almost a decade to create all five seasons of Stranger Things.

These developments actually make Prime Video’s delays between seasons seem understandable. It’s clear they’re becoming more efficient at making popular TV shows – faster than other streaming services, in fact. Whether it’s renewing shows quickly or simply getting episodes made faster, Prime Video is setting a new pace for releasing content.

3 Years Between Seasons Should Never Become The Norm For Television


It’s clear that long gaps between seasons of TV shows are a problem. When seasons are spaced three years apart, audiences often lose interest. By the time a new season finally arrives, people have either forgotten about the show—like with anticipated releases such as Wednesday, Squid Game, or Stranger Things—or simply moved on to something else.

This problem stems from the long gaps between releases, which not only diminishes audience enthusiasm but also creates challenges for production. A good example is the new HBO Harry Potter series: many predict the young actors will be in their mid-to-late twenties by the time all eight seasons are finished.

As a critic, I’m increasingly frustrated by the extended delays between TV seasons, and this show really highlights the problem. It’s tough when a story centers on kids growing up – we’re meant to see them grow – and so much time passes between installments that it loses some of its emotional punch. We’ve seen this happen before with shows like Stranger Things and the new Percy Jackson series; the gap between seasons really undercuts the feeling of watching these characters evolve.

A three-year gap between seasons is simply too long for a TV show. Popular series like Game of Thrones, which had a similar large scope and budget to many Netflix shows, used to release new seasons annually. It’s likely no accident that Game of Thrones dominated pop culture for nearly ten years.

HBO successfully used the popularity and grand scope of the show to produce seasons incredibly quickly, a feat many considered unrealistic. However, it turns out that pace wasn’t sustainable. Today, streaming services like Netflix struggle to create shows at the same speed, even though they often have similar budgets and ambition.

Fortunately, Prime Video appears to be realizing what viewers want. Their recent strategy shows they’re getting better at releasing new seasons quickly. While a two-year wait isn’t ideal, Prime Video is still faster than other streaming services at producing new content, and they plan to keep improving.

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2025-10-21 05:11