Becca Bloom is feeling thorny.
The TikTok creator, known to her followers as the “queen of RichTok” because of her videos showcasing her luxurious life, responded to backlash after posting a video about social inequality. People online had criticized her for addressing the issue given her own wealth.
In a video posted on November 13th, Becca (whose full name is Rebecca Ma) discussed how her husband, David Pownall, covers all their expenses, describing it as simply the least he could do given their relationship.
She pointed out that men often only support equality when it gives them a financial advantage. They don’t seem to care about equality when it comes to things like fair pay, workplace safety, sharing emotional burdens, or the expenses associated with societal beauty standards. She argued that true equality means shared responsibility, and until society achieves overall equality, it’s unfair to selectively embrace it only when it allows individuals to lessen their own contributions.
Some viewers criticized Becca for speaking out about inequality, pointing out that her TikTok videos often showcase a very wealthy lifestyle. One person commented, “I won’t take a lecture on equality from someone so rich – not now and not ever.”
Becca replied sharply, “It’s a classic tactic: when you can’t argue with what someone says, you attack them instead. You just proved my point.”
When someone mentioned Becca’s parents are successful tech founders and jokingly suggested she ask them for money, the 27-year-old responded, saying she was being cyberbullied.
Becca replied, saying that if you had any idea about her or her family, you wouldn’t have even considered asking that question.
Honestly, I was SO thrilled to see people finally recognizing what this whole thing was really about! It wasn’t just drama, it was about how unfairly men and women are treated, and she totally brought that to the surface. I mean, she showed everyone the double standards, and it was amazing to see so many people get it and actually applaud her for speaking up!
One fan exclaimed, “It’s great to see someone with a following address this!” Another praised it as the creator’s best video yet.
Another viewer commented that this is exactly why she’s the most popular wealthy creator on TikTok, praising the substance and quality of her videos.
For more influencers and content creators talking about how much money they make, keep reading…
A content creator announced on Instagram in August 2025 that she made more than $1 million on OnlyFans in just three hours. This happened less than a week after her 18th birthday.
Tay posted a screenshot showing she made over a million dollars – $1,024,298 to be exact. This included $486,558 from direct messages, $511,003 from subscriptions, and $26,736 in tips.
She revealed in June 2025 that she declined a $100,000 offer from a sex toy company for advertising. The proposed deal would have involved creating content for Instagram (two posts and two Stories), TikTok (two posts), and YouTube (two integrations).
The popular YouTuber, with more than 430 million subscribers, announced in February 2025 that his assets had reached a value of over one billion dollars, though this was based on calculations rather than actual cash in hand.
However, he explained that he mostly doesn’t keep that money for himself.
He shared on the Diary of a CEO podcast that he doesn’t have a million dollars in his bank account, explaining that he prefers to reinvest any earnings he makes.
The content creator announced she earned more than $43 million in a single year on OnlyFans. She even posted screenshots of her earnings from November 2023 to November 2024, showing she received a $4.7 million payment from just one fan.
The former Dance Moms star shared that she was earning a substantial income – easily over $100,000 a month – from her YouTube videos when she was just 13 years old. In the 2024 documentary Child Star, she also explained that she now posts up to 300 times daily on Snapchat as a social media influencer.
The TikToker revealed he has a net worth of over seven figures.
He jokingly responded to criticism in a July 2024 video, saying, “I don’t mind being called annoying – it’s actually made me very wealthy.”
The makeup artist shared that he makes around $50,000 each time he does a TikTok Live, and he streams four to five times a week. He earns this money by selling makeup and receiving gifts from viewers.
Jeffree Star mentioned on the Cancelled podcast in November 2024 that he can earn $50,000 from his work. However, there are times when sales are slow, and he enjoys simply making bacon in his kitchen, relaxing in his bathrobe and slippers, and connecting with fans through Q&A sessions.
Other times, he’s making bank by offering discounts on his own branded makeup products.
“It’s a niche market but it’s massive,” he added. “We’re the No. 1 or 2 beauty store.”
The OnlyFans creator, who gained notoriety in December 2024 for having intimate relations with 101 men in a single day, recently told TopMob News she makes a substantial income from her adult content on the platform.
As for a ballpark figure, she said, “Oh, we’re in the millions.”
Markell, a popular creator known for his dance videos, revealed in 2023 that he makes between $500,000 and $700,000 annually. Most of his income comes from sponsorships with brands and revenue from ads within his Snapchat videos.
After finding fame on the Netflix show Love Is Blind in 2022, the couple became popular on social media and reportedly earned $500,000 each as influencers in under two years.
In January 2024, the YouTube ASMR creator @itsblitzzz revealed she still earns around $56,400 annually from ads on her older videos, even though she hasn’t made any new content.
In just 14 years, she’s earned over $610,000 from ads on the platform, even with fewer than a million subscribers.
In September 2024, the ASMR artist earned $3,948.05 from TikTok, where she has almost 400,000 followers, and $910.95 from YouTube with around 27,000 subscribers.
A YouTuber from Minnesota earned more than $193,000 on OnlyFans between January 2020 and December 2022, according to a recent article she published on Medium.
In 2023, a content creator revealed on The Really Good Podcast that they earned $50,000 from a single sponsored video.
I was really interested to learn from a chronic illness advocate, shared on Salary Transparency Street last year, that she makes around $150,000 annually, even with a relatively small Instagram following of under 40,000. It’s inspiring to see that success isn’t always tied to huge social media numbers!
The comedian revealed to Salary Transparency Street that they typically charge between $5,000 and $10,000 for each sponsored video they create.
The YouTuber earned $4,746.94 from ads on her videos between August 2023 and January 2024. This income came from 923,700 views, and she had fewer than 30,000 subscribers at the time.
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2025-11-19 00:17