The next season of The Apprentice, coming in 2026, will feature a new group of hopefuls competing for the opportunity to become Lord Sugar’s next business partner.
Tonight’s first episode (January 29th) will see the 20 candidates face a buying challenge. They’ll be divided into teams and have to navigate unfamiliar locations, work against the clock, and demonstrate their business skills.
Roxanne Hamedi is one of the candidates vying for Lord Sugar’s approval. She brings a unique background, combining her expertise as a pharmacist with her experience running an aesthetics clinic and creating her own cosmetics line. She’s able to blend a deep understanding of ingredients with creative answers to common beauty problems.
As the episode nears, read on for everything you need to know about The Apprentice 2026 candidate.
Who is Roxanne Hamedi?
Occupation: Pharmacist
Location: Aberdeen, Scotland
Roxanne Hamedi is a pharmacist who has worked in healthcare for more than 10 years. She independently financed both her aesthetics clinic and her cosmetics brand, Browtasia.
Roxanne believes her unique background makes her an ideal candidate. She combines strong scientific knowledge with creative thinking and a determined entrepreneurial spirit – a rare mix in the beauty world. Having overcome personal challenges with hair loss and built thriving businesses, she’s proven her resilience, honesty, and dedication to helping people feel confident again.
I offer a compelling combination of sophistication, confidence, and drive, and with a groundbreaking vision, I’m a one-of-a-kind candidate who’s ready to lead the future of innovation on The Apprentice.
What is Roxanne Hamedi’s business plan?
Roxanne founded Browtasia, a beauty brand born from her personal experience with brow and hair loss and her professional background as a pharmacist and aesthetics expert. She combines scientific knowledge with natural ingredients to create effective, clean beauty products that help people regain their confidence.
Our standout brow palette is designed to nourish and fill in sparse brows using a special mix of vegan pomade and powder. It’s enriched with natural oils like argan, coconut, and grapeseed, plus vitamin E. Made in the UK with its own applicator brush, this palette not only shapes your brows but also helps nourish them at the root. We’re building an affordable luxury brand and plan to expand from major UK retailers to international markets. Ultimately, we believe feeling confident starts with healthy, well-groomed brows.
Is Roxanne Hamedi on social media?
She does! Roxanne can be followed on Instagram @roxy0x.
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The Apprentice returns on Thursday 29th January at 9pm on BBC One and iPlayer.
Don’t miss The Apprentice! Add it to your watchlist on the TopMob: What to Watch app. Download the app now for daily TV recommendations and exclusive content.
Authors
Katelyn Mensah writes about entertainment for TopMob, covering everything from popular TV shows and reality competitions to important documentaries. Before joining TopMob, she worked at The Tab, where she reported on reality TV and celebrity news. She has a journalism degree.
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2026-01-29 12:14