The trailer for the *Wolverine* game was a standout moment at the recent Sony State of Play presentation, but some players are still worried about the involvement of Sweet Baby Inc. in its development.
The trailer for the highly anticipated *Wolverine* game is finally here, giving PlayStation 5 players a first glimpse at Insomniac’s new Marvel title. Fans are thrilled with the footage, which is action-packed, violent, and visually stunning. The trailer shows Wolverine using his claws to fight enemies, features a scary appearance by Omega Red, and includes a surprising cameo from Mystique.
Although the game is being praised for its story and style, a disagreement has arisen – and it’s not about how the game actually plays. The issue centers around the involvement of Sweet Baby Inc.
The Trailer: Brutal and Bloody
Insomniac Games is famous for its fast-paced and exciting combat, especially in their Spider-Man games. However, their upcoming Wolverine game is going for a grittier feel. Players were immediately impressed with the brutal, realistic animations that capture Logan’s fierce and wild nature from the comics.

X-Men fans were excited to see Omega Red as a villain, but Mystique’s appearance caused some controversy. Many online criticized her new design, arguing it fell into a common pattern in big-budget games where iconic female characters are made to look less traditionally beautiful.

That discourse may be central to the larger storm brewing concerning Wolverine and Sweet Baby Inc.
Sweet Baby Inc. Shadow Looms over Wolverine
Sweet Baby Inc. (SBI), a company that consults on video game narratives, has recently faced criticism and controversy. They’ve been linked to games like *Suicide Squad: Kill the Justice League* and *Spider-Man 2*, and many gamers believe SBI focuses too much on incorporating specific identities and themes into storylines, at the expense of fun gameplay and a believable game world. This has led to calls for boycotts of games they’ve worked on.
Don’t be fooled.
— MasteroftheTDS (@MasteroftheTDS) September 4, 2025
State Bank of India (SBI) had previously stated they were collaborating with Insomniac on the *Wolverine* game. However, it’s currently unknown if their involvement has changed – whether they’re still working on the game, have had their role reduced, or are no longer involved. This uncertainty has caused concern among gamers online.

As we previously covered, the team at Insomniac Games has a history of positive relationships with Sony Interactive Entertainment (SIE), leading many fans to doubt this partnership is truly over. Some are worried that, despite the exciting trailer, the final game might still reflect the design choices that have caused problems with other recent superhero games.
Fan Backlash Already Building
People on X (formerly Twitter) and Reddit are having strong reactions to the new game. Many are excited about the intense action promised with Wolverine, but others are worried that Sweet Baby Inc.’s influence might negatively impact the story and characters.
Not wanting to play Wolverine because Sweet Baby Inc was involved is a completely valid reason
— Kaida 🌊 (@khaliltooshort) September 25, 2025
Okay, so the new trailer just dropped, and the reaction is…split, to say the least. Some people are absolutely loving the high-energy vibe and are getting seriously hyped. But there’s a lot of hesitation too, and honestly, I get it. Past projects from this studio, SBI, haven’t always delivered, and a lot of fans are worried this one might follow the same pattern. It’s become a real talking point – excitement and doubt all rolled into one.
Insomniac’s Reputation at Stake
Insomniac Games has long been one of Sony’s most successful studios, known for popular titles like *Spider-Man* and *Ratchet & Clank*. However, in today’s environment, simply releasing a well-made game isn’t enough, as all studios face intense scrutiny. Because of its connection to Sony Interactive Entertainment’s parent company, SBI, Insomniac could lose support from some passionate fans.

The studio is facing criticism from gamers after *Spider-Man 2* included storylines some found overly focused on social issues. Specifically, players have pointed to instances where Miles Morales was portrayed as consistently better than Peter Parker, as well as side quests dealing with sensitive topics like cultural appropriation and LGBTQ+ representation, including a storyline about a teenage boy’s relationship and a playable character who is a Black deaf woman.

If the game *Wolverine* is successful, it could rebuild trust in both the studio behind it and Sony’s big-budget games. However, if it doesn’t perform well, it might establish Sony as a company that struggles to deliver quality titles.
Conclusion
The trailer for *Wolverine* gave fans everything they wanted: brutal fights, classic villains, and a hint that this game will be more mature than Insomniac’s previous Marvel games. However, a big question remains: how much will Sweet Baby Inc. shape the final version of the game?

For now, the claws are out, but so are the doubts.
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2025-09-25 17:58