
Google has dropped its latest mid-priced phone in our midst.
The Google Pixel 10a is the latest addition to the popular Pixel 10 series, released last year. Continuing the tradition of its earlier models, it’s a top performer in terms of design, performance, and reliability. You can expect over 30 hours of battery life, plus full access to Google’s advanced Gemini AI.
The new device costs just £499, making it significantly more affordable than other options, and it doesn’t compromise on performance.
Here’s a complete guide to the new Google Pixel 10a, with our honest opinion on whether it’s a good value for the price.
We’re also compiling a list of stores selling the product and highlighting some attractive deals. If you’re interested in the previous model, you can find details about the Google Pixel 10’s UK release date here.
- Pre-order the Google Pixel 10a at John Lewis
- Pre-order the Google Pixel 10a at Sky
- Pre-order the Google Pixel 10a at O2
- Pre-order the Google Pixel 10a at EE
Jump to:
- Best Google Pixel 10a deal we’ve seen today
- What is the Google Pixel 10a UK release date?
- What is the Google Pixel UK price?
- Google Pixel 10a vs Google Pixel 10: What’s the difference?
- Google Pixel 10a design: What are the new colourways?
- Is the Google Pixel 10a worth it?
- How to pre-order the Google Pixel 10a today
Best Google Pixel 10a deal we’ve seen today
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Several stores are currently offering discounts on the Google Pixel 10a. We particularly like the deal from Sky, which lets you save an additional £100 by trading in an old device. You can also get the Google Pixel Buds 2a for £72 less than usual. These earbuds, released last year, offer all-day battery life, Active Noise Cancellation, and high-quality sound. They typically cost £129, but with the current discount, they’re available for just £57.
Pre-order the Google Pixel 10a at Sky and get £72 off the Buds 2a
What is the Google Pixel 10a UK release date?
You can now pre-order the Google Pixel 10a, and it will start shipping and become widely available on March 5th.
- Pre-order the Google Pixel 10a at John Lewis
- Pre-order the Google Pixel 10a at Sky
- Pre-order the Google Pixel 10a at O2
- Pre-order the Google Pixel 10a at EE
What is the Google Pixel 10a UK price?
The new phone is available from £499 with 128GB of storage, or £599 for 256GB. This is considerably more affordable than the Google Pixel 10, which begins at £799.
Google Pixel 10a vs Google Pixel 10: What’s the difference?

Although the Google Pixel 10a and Pixel 10 are from the same family, the 10a is designed to be a more affordable option. However, this doesn’t mean it has fewer features than the flagship Pixel 10.
The 10a is a bit bigger and lighter than the 10, and it features a slightly larger 9mm screen compared to the 10’s 8.6mm display. You’ll also get longer battery life with the 10a – over 30 hours – and it can charge quickly, reaching up to 50% in just 30 minutes.
Both phones have identical displays, offering vibrant colors with 24-bit depth and HDR support. However, the 10a’s screen isn’t as durable as the 10’s, which uses stronger Gorilla Victus 2 glass compared to the 10a’s Gorilla Glass 7i.
As expected, the biggest differences between the two phones lie in their cameras. Both have a 48 MP main camera and a 13 MP ultrawide lens, but the Google Pixel 10 adds a 10.8 MP telephoto lens with 5x optical zoom. While the Pixel 10a still takes excellent photos, it doesn’t have the same level of detail or zoom capability as the more premium Pixel 10. The 10a also misses out on some of the advanced editing and AI features found on the Pixel 10, so if those are important to you, the Pixel 10 is the better choice.
Google Pixel 10a design: What are the new colourways?
The Google Pixel 10a is now available in four new, gentle colours: Lavender (purple), Berry (deep pink), Fog (greyish green), and Obsidian (black).
Is the Google Pixel 10a worth it?
I recently bought the iPhone 16e, and I’m a big fan of phones in this price range. They offer a great balance – you get many of the features you expect from a current smartphone, such as artificial intelligence capabilities, quick performance, and reliable battery life, all without the premium cost.
Whether this phone is right for you really depends on how you plan to use it. If you’re looking for something simple for everyday tasks like making payments, checking email, and using social media, this phone is a great choice and should serve you well for years.
If you’re planning to use a drone for creative projects like photography, business, or making videos, you’ll likely need to invest in a higher-end model to get the best storage and camera quality.
Where to pre-order the Google Pixel 10a today
You can reserve your Google Pixel 10a now directly from Google, or through other stores and carriers, where you might find special offers.
- Pre-order the Google Pixel 10a at John Lewis
- Pre-order the Google Pixel 10a at Sky
- Pre-order the Google Pixel 10a at O2
- Pre-order the Google Pixel 10a at EE
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2026-02-19 14:10