The show begins with a shopping task, and then the contestants will face a series of difficult challenges. These tasks will take them all over London and further afield, putting their skills in branding, sales, and negotiation to the test.
Sophie, a maid, meets the artistic Benedict Bridgerton (Luke Thompson), who is searching for the mysterious woman he connected with at a masquerade ball – the one known as his ‘Lady in Silver’.
The candidates will be traveling to Hong Kong for the first time to tackle a challenge in one of the world’s busiest and most exciting business centers.
Georgina Newton is one of the candidates hoping to tour with traditional fairy tales and pantomime shows.
Popular with viewers, this challenge sends the contestants to Hong Kong, a bustling center for international trade.
Just like the previous winner, Dean Franklin, this year’s candidates will face a series of challenging tasks. They’ll be traveling around London and further afield to prove their skills in branding, sales, and negotiation.
Once again, the contestants are entering the boardroom with detailed business proposals, hoping to impress Lord Sugar and his advisors. These advisors will carefully evaluate each plan through a series of challenges.
This week on the show, the candidates are in Hong Kong facing the classic task of buying goods. They’ll have to navigate unfamiliar surroundings, work quickly, and demonstrate strong business skills to succeed.
Wolf Alice released their first album, My Love Is Cool, in 2015, and it reached number 2 on the UK charts. Their second album, Visions of a Life, also hit number 2. More recently, in 2025, they put out their fourth studio album, The Clearing, and supported it with a tour.
Rajan Gill is one of the candidates, and he’s confident he’ll work harder than anyone else. He feels Lord Sugar’s investment isn’t just a possibility, but a necessity for his success.