Why Taylor Swift Really Hid in Cleaning Carts During Eras Tour

This tortured poet is scribbling out her musical secrets. 

During the record-breaking Eras Tour, Taylor Swift pondered over various visual elements she incorporated, such as her strategy of concealing herself within cleaning carts during stage transitions.

During the August 13th episode of their New Heights podcast, Taylor (age 35) expressed to Jason Kelce and his boyfriend Travis Kelce that the concept they were discussing was right up his alley. He explained, “When launching a tour’s inaugural show, it’s not merely about entertaining an entire stadium. It’s also about captivating the entire internet audience. I wanted to carefully craft and idealize the initial impressions they were forming.

Without a doubt, the performer who’s known for singing “Fortnight” incorporated numerous captivating elements in every performance. Not only did she have an extensive playlist (encompassing all 10 of her albums), but Taylor also marked each era through her outfits. For example, she wore a red bodysuit adorned with diamonds during the Reputation era, and a pastel gown for the Enchanted period.

And with this strategy, she didn’t want to “give away” the order of her setlist. 

During the Eras Tour, which concluded in December, she mentioned an issue she encountered when walking up a ramp behind the stage. There were some spectators seated at specific angles behind the stage who could have recorded it. She didn’t want that to be the initial impression people had from the Eras Tour.

Despite the cart appearing as an unusual means of travel, she confessed that she found comfort in riding within it.

Initially, I just planned to participate for the first night, but I ended up enjoying it so much that I became attached. Laughing, she admitted, ‘I discovered it’s quite enjoyable.’ A peculiar part of me seems to enjoy the secretive aspect.

When Taylor, who has just revealed her upcoming album titled “Life of a Showgirl” on a podcast, didn’t want to give away too much about her setlist. Instead, she aimed to make a deep and lasting impact on her fans, the Swifties. In truth, the star of “Midnights” wanted the nearly four-hour performance to be exhilarating and dizzying, but in the most wonderful way possible.

She described her approach as “working at maximum speed and intensity, constantly introducing something fresh every 15 to 30 seconds, making it seem like you’re swiftly scrolling through an algorithm.” Upon hearing stories about people experiencing temporary memory loss after the concerts, she confidently commented, “That sounds like what we aimed for. I believe we achieved it.

Keep reading for a look back at Taylor’s notable run of shows…

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2025-08-14 20:46