Prime Video’s New 8-Part Drama With 100% RT Quietly Turns Into a Streaming Hit

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Many popular shows start quietly but quickly gain a dedicated following, and this one is no exception. The series first became available on Wonder Project’s channel within Prime Video on January 25th, and then launched worldwide on May 15th.

The eight-episode family drama, It’s Not Like That, has quickly become popular with both viewers and critics. It currently holds a perfect 100% rating on Rotten Tomatoes, with reviewers praising it as a thoughtful exploration of love and parenthood, and highlighting the fantastic performances of Scott Foley and Erinn Hayes.

The TV show It’s Not Like That quickly became popular on Prime Video, rising to the top 5 in 5 different countries between May 23rd and 24th. It’s also currently among the most-watched shows overall on Prime Video in those regions. In the United States, it debuted in the Top 10 on May 20th and has since climbed to seventh place.

It’s Not Like That Is A Surprise Breakout Show

Created by Ian Deitchman and Kristin Robinson, the show It’s Not Like That centers on Malcolm, a pastor learning to raise three children after the loss of his wife. He finds a connection with his friend, Lori, who is recently divorced and has two teenage children. Once close, their families shared everything, but now they’re both figuring out single parenthood amidst the everyday challenges of raising kids.

Despite exploring themes of faith, the show It’s Not Like That unexpectedly became a hit by focusing on its characters’ emotional journeys. Even the early episodes demonstrate the show’s core is about how people cope with loss, pain, and the chance for new relationships—all without preaching a religious message. Adding to the intrigue is the developing romance between Malcolm and Lori, as their long-standing friendship evolves into something more.

Will There Be A Season 2 of It’s Not Like That?

As of today, there’s no official word on whether It’s Not Like That will be renewed for a second season. However, both viewers and those involved with the show are hoping for another season, as the story leaves plenty of possibilities open for future episodes.

While dark and intense shows are popular, It’s Not Like That offers something different: a warm, funny, and emotionally honest look at everyday lives, with a touch of romance. This refreshing approach is why it’s become a standout success for Prime Video.

It’s Not Like That is streaming on Prime Video.

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2026-05-24 21:36